b2c-marketing

# B2C Marketing — Short-Form Video Content Machine

Automate organic B2C app marketing through short-form video on TikTok, Instagram Reels, and YouTube Shorts. This skill is based on a proven method that drove 30,000 downloads in one month with zero ad spend.

## The Growth Playbook

### Phase 1: Account Warmup (Days 1-2)
- Create new account(s) on Instagram and/or TikTok
- Scroll 15 min/day in your target audience niche ONLY
- Follow, comment, and like posts that your app/product is relevant to
- This teaches the algorithm where to push your content — CRITICAL for TikTok especially
- Never buy old accounts — they suck and have a locked-in audience you can't change
- Same email for multiple TikTok accounts is fine

### Phase 2: Research (Ongoing)
- Save any videos you see that you could remake to promote your app
- Study what other apps in your niche are doing
- Browse competitor accounts — sort by Popular on TikTok to see their top performers
- Note caption patterns, video length, hooks, hashtags
- Think creatively about how existing viral formats can showcase YOUR app

### Phase 3: Start Posting (Day 3+)
- Start with 1 post/day per warmed account — quality over quantity
- Every post needs a CTA relevant to your app (in caption, comment, or end of video)
- Views without downloads are useless — always tie content back to your app
- If you can't break 500 views after consistent posting, pause 2-3 days and improve content quality

### Phase 4: Find Your Winner
- Each app's "winning format" is unique — this may take 300+ videos to find
- Keep testing new formats, hooks, and angles
- Once you find a format that pops, DOUBLE DOWN on it
- Make variations of your winner — same hook structure, different content

### Phase 5: Scale with Post Bridge
- Once you have a winning format, scale to 2-6 posts/day
- Use Post Bridge API to upload and schedule across IG, TikTok, YouTube simultaneously
- Instagram as main platform, then reupload to YouTube, TikTok, and others via Post Br...