testimonial-collector

# Testimonial Collector

Here's the reality: your happiest clients will vouch for you. They want to help.

But they're busy. And you feel weird asking. So you don't.

Meanwhile, you're in sales calls with no social proof, trying to convince people you're good at what you do.

This skill fixes the asking part. I'll give you exactly what to say, when to say it, and how to format what you get back.

---

## When to Ask

Timing is everything. These are your windows:

✅ **Right after a win.** They just saw results? Ask now.
✅ **When they thank you unprompted.** That's your cue.
✅ **At project completion.** Natural checkpoint.
✅ **When they renew or extend.** They're voting with their wallet.

The moment of peak happiness is the moment to ask. Don't wait.

---

## How to Ask (Without Being Weird)

### The Direct Ask

Subject: Quick favor (30 seconds)

```
Hey [Name],

Loved working on [project] with you — especially seeing [specific result you noticed].

Would you be open to sharing a quick testimonial I could use on my site?

No pressure. If yes, I can either:
A) Send you 3 questions to answer
B) Write a draft for you to approve/edit

Whatever's easier.

Thanks either way.
```

Short. Gives them options. Doesn't make it a big deal.

---

### The Question Route

If they say "sure, what do you need?" — send this:

```
Awesome. Just 3 quick questions:

1. What was the situation before we worked together?
2. What changed or improved?
3. Would you recommend this to others? Why?

A few sentences each is perfect. I'll format it.
```

That's it. Don't overthink it.

---

### The Draft Route

Some people hate writing. Make it easy:

```
I drafted something based on our work together:

"[Your draft in their voice — keep it short and specific]"

Feel free to edit, tweak, or rewrite entirely. Whatever feels right to you.
```

Most people will approve with minor edits. You did the hard part.

---

## The Deep Dive (For Case Studies)

When you need more than a quote:

1. What was...