# Growth Autopilot
## Purpose
Core mission:
- Auto-generate full paid growth strategy from goals.
- Auto-design budget and account structure.
- Dynamically adjust bids and scale pace by performance signals.
- Keep growth stable with guardrails and anomaly recovery rules.
## When To Trigger
Use this skill when the user asks for:
- automated growth strategy orchestration
- auto budget split and dynamic optimization
- autopilot decision loops for bidding and scaling
- continuous monitoring and adjustment policies
High-signal keywords:
- autopilot, automation, growth ai, growthbot
- budget, bidding, allocation, optimize, scale
- roas, cpa, revenue, performance, campaign
## Input Contract
Required:
- north_star_goal
- budget_constraints
- platform_scope
- control_limits (max drawdown, min roas, etc.)
Optional:
- warm_start_data
- creative_inventory_state
- seasonality_rules
- escalation_contacts
## Output Contract
1. Autopilot Strategy Blueprint
2. Budget and Structure Policy
3. Dynamic Bid/Scale Rules
4. Safety Guardrails and Kill-switches
5. Monitoring and Escalation Workflow
## Workflow
1. Convert business goal to machine-actionable policy set.
2. Initialize budget and structure by channel role.
3. Apply adaptive bid and scale rules by KPI trend.
4. Enforce guardrails and automatic rollback logic.
5. Emit periodic optimization reports and next actions.
## Decision Rules
- If KPI drift exceeds tolerance, shift into conservative mode.
- If confidence is low, reduce automation aggressiveness.
- If anomaly severity is high, trigger partial or full freeze.
- If recovery is confirmed, resume staged scale progression.
## Platform Notes
Primary scope:
- Meta (Facebook/Instagram), Google Ads, TikTok Ads, YouTube Ads, Amazon Ads, Shopify Ads, DSP/programmatic
Platform behavior guidance:
- Autopilot rules should be channel-specific but policy-governed centrally.
- Keep bid logic aligned with platform optimization objective.
## Constraints And Guardrails
- Do not auto-...