growth-hub

# Growth Hub

## Purpose
Core mission:
- Act as the top-level orchestration layer for the Growth Hub system.
- Parse user intent and route to the right execution or decision path.
- Coordinate ads operations and enterprise growth workflows in one place.
- Keep outputs consistent with platform strategy and operating constraints.

## When To Trigger
Use this skill when the user asks for:
- end-to-end planning that spans ads execution and business growth decisions
- a unified control-plane recommendation instead of a single specialist task
- cross-functional coordination among marketing, finance, and growth teams
- platform-level system behavior and operating rules

High-signal keywords:
- growth hub, growth, strategy, report, dashboard
- ads, advertising, campaign, performance, optimize
- revenue, profit, budget, allocation, forecast

## Input Contract
Required:
- business_goal_bundle: revenue, profit, cashflow, and growth targets
- operating_scope: markets, channels, teams, and timeline
- decision_priority: speed, efficiency, scale, or risk control

Optional:
- platform_constraints
- capital_constraints
- existing_operating_playbook
- governance_policies

## Output Contract
1. Unified Intent Map
2. Orchestration Plan (which helper/skill does what)
3. Cross-functional KPI Tree
4. Execution and Decision Timeline
5. Governance and Escalation Matrix

## Workflow
1. Parse the request into execution and decision components.
2. Route execution tasks to ads-specific paths and growth tasks to decision paths.
3. Build shared KPI tree across teams.
4. Sequence actions and dependencies.
5. Output control-plane instructions and ownership.

## Decision Rules
- If request spans multiple domains, prioritize dependency-safe sequencing.
- If KPI conflict exists, surface trade-off before final recommendation.
- If governance constraints are missing, apply conservative defaults.
- If decision impact is high, require explicit review gates.

## Platform Notes
Primary scope:
- Meta (Facebo...