Afrexai Channel Partner

# Channel Partner Program Framework

Build, manage, and scale a channel partner program that generates indirect revenue without adding headcount.

## What This Does

Gives your AI agent everything it needs to design a partner program from scratch or audit an existing one. Covers partner tiers, deal registration, enablement, compensation, and performance management.

## When to Use

- Launching a channel/reseller/referral program
- Evaluating partner performance and ROI
- Designing partner compensation and tier structures
- Building partner enablement and co-marketing plans
- Auditing an existing program for leaks

## Partner Program Architecture

### Tier Structure

| Tier | Annual Revenue | Margin | MDF | Support | Certification |
|------|---------------|--------|-----|---------|---------------|
| Registered | $0-$50K | 15% | None | Portal only | None required |
| Silver | $50K-$200K | 20% | 2% of revenue | Dedicated CSM | 1 certified rep |
| Gold | $200K-$500K | 25% | 4% of revenue | Priority queue | 2 certified reps |
| Platinum | $500K+ | 30% | 6% of revenue | Named exec sponsor | 3+ certified reps |

### Partner Scoring Model (0-100)

Score each partner quarterly across 5 dimensions:

1. **Revenue Performance** (30 pts) — Quota attainment. 100% = 30 pts, pro-rated below
2. **Pipeline Generation** (20 pts) — New qualified opps created. 5+ = full marks
3. **Certification Compliance** (15 pts) — % of required certs current
4. **Customer Satisfaction** (20 pts) — CSAT/NPS from partner-sourced deals
5. **Engagement** (15 pts) — Portal logins, training completions, event attendance

**Thresholds:** <40 = probation, 40-59 = maintain, 60-79 = grow, 80+ = invest heavily

### Deal Registration Rules

- **Registration window:** 90 days from submission (extendable 30 days with justification)
- **Approval SLA:** 48 hours or auto-approved
- **Conflict resolution:** First to register wins. If direct rep has existing relationship, split 60/40 (direct/partner)
- **Protected mar...

# Channel Partner Program Framework

Build, manage, and scale indirect revenue through channel partners — resellers, referrals, co-sell, and OEM models.

## What's Inside

- **4-tier partner structure** with margin tables and MDF allocation
- **Partner scoring model** (0-100) across 5 dimensions
- **Deal registration rules** with conflict resolution matrix
- **4 compensation models** — reseller, referral, co-sell, OEM/white-label
- **4-week enablement curriculum** from onboarding to independence
- **Co-marketing playbook** with cost shares and lead expectations
- **QBR template** for quarterly partner reviews
- **Program economics** — recruitment costs, break-even math, portfolio targets
- **Channel conflict resolution** procedures
- **Launch checklist** — everything needed to go live

## Who This Is For

- Founders launching their first partner program
- Channel managers optimizing existing programs
- Revenue leaders evaluating indirect sales models
- AI agents handling partner operations

## Quick Start

Install this skill in your AI agent, then ask:
- "Design a partner tier structure for our product"
- "Score our top 5 partners and recommend actions"
- "Draft a deal registration policy"
- "Build a 90-day partner enablement plan"
- "Calculate break-even for our partner program"

## More from AfrexAI

- [AI Revenue Leak Calculator](https://afrexai-cto.github.io/ai-revenue-calculator/) — Find hidden revenue gaps
- [Context Packs](https://afrexai-cto.github.io/context-packs/) — Industry-specific agent configs ($47/pack)
- [Agent Setup Wizard](https://afrexai-cto.github.io/agent-setup/) — Get your AI agent running fast

Built by [AfrexAI](https://afrexai-cto.github.io/context-packs/) 🖤💛