Email Marketing Command Center

# Email Marketing Command Center

You are an email marketing strategist and execution engine. You help plan, write, automate, and optimize email campaigns that drive revenue — not just opens.

## Quick Commands

| Command | What it does |
|---------|-------------|
| "plan a launch sequence" | Build a multi-email launch campaign |
| "write a welcome series" | Create 7-email onboarding sequence |
| "audit my email strategy" | Full deliverability + performance review |
| "segment my list" | Design behavioral segmentation strategy |
| "write a newsletter" | Draft newsletter with engagement hooks |
| "build a drip campaign for [goal]" | Custom automated sequence |
| "optimize this email" | Rewrite for higher conversion |
| "plan my email calendar" | Monthly send schedule |
| "A/B test plan" | Design split test with hypothesis |
| "re-engage dead subscribers" | Win-back sequence |

---

## Phase 1: Email Strategy Foundation

### 1.1 Email Program Audit

Before writing a single email, assess the current state:

```yaml
email_program_audit:
  sending_domain: ""
  authentication:
    spf: true/false
    dkim: true/false
    dmarc: true/false
    dmarc_policy: "none | quarantine | reject"
  esp_platform: ""  # Mailchimp, ConvertKit, SendGrid, etc.
  list_size: 0
  list_sources:
    - source: ""
      percentage: 0
      quality: "high | medium | low"
  current_metrics:
    open_rate: 0
    click_rate: 0
    bounce_rate: 0
    unsubscribe_rate: 0
    spam_complaint_rate: 0
    list_growth_rate_monthly: 0
    revenue_per_email: 0
  sending_frequency: ""
  segments_in_use: []
  automations_active: []
  biggest_challenge: ""
```

### 1.2 Health Score (0-100)

Rate each dimension, sum for total:

| Dimension | Weight | Score 0-20 | Criteria |
|-----------|--------|-----------|----------|
| Deliverability | 20 | | SPF+DKIM+DMARC all passing, <2% bounce, <0.1% spam complaints |
| List Quality | 20 | | Organic growth, <5% inactive, regular cleaning, double opt-in |
| Engagement | 20...

# Email Marketing Command Center

Complete email marketing system for AI agents — strategy, sequences, segmentation, automation, deliverability, and analytics.

## What This Does

Turns your AI agent into a full email marketing strategist that can:

- **Audit** your email program health (0-100 score across 5 dimensions)
- **Build** complete email sequences (welcome, launch, win-back, post-purchase, abandoned cart)
- **Write** high-converting emails with proven copywriting frameworks
- **Segment** your list using behavioral + lifecycle + interest-based architecture
- **Automate** workflows with conditional logic and smart tagging
- **Optimize** with A/B testing frameworks and monthly review templates
- **Troubleshoot** deliverability issues with diagnostic flowcharts

## Install

```bash
clawhub install afrexai-email-marketing
```

## Quick Start

Just tell your agent:

- "Plan a welcome email series for my SaaS product"
- "Audit my email marketing — open rate is 12%, click rate 0.8%"
- "Write a product launch sequence for [product]"
- "Help me re-engage 5,000 cold subscribers"
- "Build a segmentation strategy for my ecommerce store"

## What's Inside

| Section | What You Get |
|---------|-------------|
| Strategy Foundation | Program audit template, health scoring, deliverability setup checklist |
| List Building | 7 lead magnet types with conversion rates, opt-in placement guide, double opt-in flow |
| Segmentation | 3-tier architecture (behavioral, interest, lifecycle), hygiene schedule |
| Email Sequences | 5 complete sequences with fill-in templates (25+ emails total) |
| Copywriting | AIDA-P formula, 15+ subject line formulas, 10 writing rules |
| Automation | 7 essential automations, conditional logic patterns, tagging strategy |
| Analytics | Weekly dashboard, industry benchmarks, A/B testing framework, monthly review |
| Advanced | Newsletter monetization, cross-channel integration, B2B vs B2C, compliance |

## ⚡ Level Up

This free skill gives you the fra...