Afrexai Client Success

# Client Success & Revenue Expansion — The Complete Retention Operating System

Turn clients into long-term revenue engines. This isn't advice — it's a complete operating system with scoring models, templates, playbooks, and automation patterns that work for any B2B or B2C subscription business.

## Use When

- Designing or auditing your retention strategy end-to-end
- A client shows churn signals and you need an intervention playbook
- Building onboarding flows that stick (first 90 days)
- Planning expansion revenue from existing accounts
- Running quarterly business reviews (QBRs)
- Analyzing cohort retention data and identifying drop-off causes
- Creating reactivation campaigns for churned users
- Building a customer health scoring system
- Preventing involuntary churn (payment failures)

## Don't Use When

- Acquiring brand-new clients (use lead generation / outreach skills)
- One-time product sales with zero recurring component
- The client is genuinely a terrible fit — let them go gracefully

---

## Phase 1: Customer Health Score (Your Early Warning System)

Before anything else, build a health score. Without one, you're flying blind — reacting to churn instead of preventing it.

### Health Score Model (0-100)

Score every account weekly. Automate where possible.

```yaml
health_score:
  dimensions:
    usage:
      weight: 30
      signals:
        - login_frequency_vs_baseline: # % of their normal
            90-100%: 10
            70-89%: 7
            50-69%: 4
            below_50%: 1
        - core_feature_adoption: # % of key features used
            4+_features: 10
            3_features: 7
            2_features: 4
            1_or_fewer: 1
        - depth_of_usage: # power user vs surface
            advanced_features: 10
            intermediate: 6
            basic_only: 3
    
    engagement:
      weight: 25
      signals:
        - response_time_to_comms: # avg days to reply
            same_day: 10
            1-2_days: 7
            3-5_day...

# Client Success & Revenue Expansion 🖤💛

**The complete retention operating system for AI agents.** Health scoring, onboarding playbooks, QBR frameworks, churn prevention, expansion revenue, payment recovery, and reactivation campaigns — all in one skill.

## Install

```bash
clawhub install afrexai-client-success
```

## What You Get

- **Customer Health Score (0-100)** — 5-dimension scoring model with automated alerts
- **90-Day Onboarding Framework** — Day-by-day playbook that eliminates early churn
- **Monthly Value Reports** — Template that proves ROI every month
- **QBR System** — Structured quarterly reviews that prevent churn and surface expansion
- **Save Playbook** — 14 churn signals ranked by severity + 5-stage intervention framework
- **Expansion Revenue** — 5 triggers, pricing psychology, NRR calculation
- **Reactivation Campaigns** — 6-email win-back sequence with timing and incentives
- **Payment Recovery** — Stop losing 30-40% of revenue to failed cards
- **Segmented Strategies** — Different playbooks by revenue tier and lifecycle stage
- **Metrics Dashboard** — Weekly and monthly retention reporting templates

## Quick Start

Tell your agent:
- "Score [client name]" — get their health score
- "Churn risk report" — see all accounts by health tier
- "QBR prep for [client]" — build a quarterly review agenda
- "Save playbook for [client]" — diagnose and intervene on at-risk accounts

## Why This vs Others

| Feature | Others | This |
|---|---|---|
| Health scoring model | ❌ | ✅ 5-dimension, 0-100 weighted |
| Onboarding framework | Basic checklist | 90-day day-by-day playbook |
| Save playbook | "Reach out" | 14 signals + 5-stage intervention |
| Payment recovery | Not covered | Full involuntary churn prevention |
| Expansion playbook | "Upsell more" | 5 triggers + pricing psychology |
| Reactivation | Generic emails | 6-stage timed sequence with benchmarks |
| Industry benchmarks | ❌ | ✅ 6 industries |

## ⚡ Level Up

This free skill gives you t...